Northridge advises Stats Perform on landmark FIFA deal

Northridge acted for Stats Perform in its agreement with FIFA to become FIFA’s first official betting data and betting streaming rights distributor.

This multi-year agreement grants Stats Perform exclusive rights to distribute official betting data and live video streams for selected FIFA properties (including the upcoming FIFA World Cup 2026™).

This landmark deal builds on Northridge’s expertise in matters where sports rules, sports data and betting intersect – and reflects the firm’s focus on the application of technology in the sports sector.

The Northridge team on this deal included Jon Walters, Tom Edmonds and Chris Johnson.