Northridge partners with London’s first sports tech hub

Northridge has teamed up with London’s first sports tech and media hub, Sports Loft, to act as the hub’s Official Legal Partner.

The new venture, founded by Charlie Greenwood, aims to connect investors, senior industry executives and sports organisations with high-growth companies operating in the sports and media sectors.

“Having worked with Northridge since its inception, I’m excited that Northridge is now supporting Sports Loft in growing and developing some of the best startups in sports and media.”

Charlie Greenwood
Founder, Sports Loft

“We are delighted to be partnering with Sports Loft. Our focus on sports tech, as well as our experience supporting sports and media businesses expanding into Europe, means we are well placed to support Sports Loft and its growing membership.”

Jon Walters
Partner, Northridge